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Here are the 4 values that keep Micab moving

  The main vision of Micab is to improve the taxi passengers’ experience by providing a better transport in terms of convenience, efficiency and safety. Achieving this goal of transforming the Philippine taxi industry is only possible if Micab as a company has the right mix of values in place.  Our values are designed not only to provide a better app and a better ride to the Filipino commuters, but we do hope that we also has impact on the lives of our employees. As a young company, Micab is currently developing a culture where people perform their daily activities with

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Introducing #WayBlema: The Way to Ride for People on the Go

Thanks to Micab, the old way of hailing a cab will now be a thing of the past: You no longer have to stand on the sidewalk, in the Philippine heat, to wave your outstretched arm at every passing cab. You no longer have to feel a surge of disappointment as every cab wheezes by, already occupied by a passenger. You no longer have to wait there ten, twenty, thirty minutes in order to successfully flag down a cab. These days are done for all taxi passengers in Manila, Cebu, Davao, and Iloilo – the cities that Micab has rolled

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One year later: What happened to Baguio’s famous honest cab driver?

What would you do if you found a bag full of 1 million pesos worth of items, including cash and gadgets? It would be a tough decision for many, but Baguio-based cab driver Reggie Cabututan did not think twice when he found himself in this very situation. After dropping off Australian businessman Trent Shields at coworking space Calle Uno in Baguio on January 17 of last year, Cabututan noticed that his passenger had left his luggage in his vehicle. Cabututan drove back to Calle Uno, just as Trent Shields was about to leave to file a police report. Shield’s friend

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Getting to Taxi 2.0 One Taxi Driver at a Time

Micab is as much a people company as it is a technology one. Or to look at it another way: If we had the most efficient taxi-hailing algorithm in the world, such innovation would still not mean a thing if the cab drivers that ultimately arrived to you were not rude, unhygienic, or careless. Given this fact, we at Micab spend as much time developing our people as we do our app, and this process begins and ends with our cab drivers. We put each and every one of our drivers through a rigorous program that teaches them how to

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LTFRB to strike a deal with MiCab

The Land Transportation and Franchising Board (LTFRB) said it plans to strike a deal with MiCab, a mobile application where commuters may book a ride similar to transport network companies (TNC) Grab and Uber where taxi units may used. MB FILE — LTFRB Board Member Aileen Lizada (MANILA BULLETIN) With the month-long suspension of Uber still in effect, the LTFRB is hard pressed to find viable solutions to the transportation woes of commuters patronizing the TNC. “We will be talking to them how to move forward kasi itong mga taxi na ito they have a tie-up with MiCab. MiCab will

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Taxi app to partner with 7,000 Metro Manila cabs this year

MANILA - Taxi hailing app MiCab said Thursday it would partner with as many as 7,000 cabs in the capital this year, hoping for an easier time with regulators. The service, available only in Cebu and Iloilo, is aiming for an initial 3,000 taxis in Metro Manila by October, MiCab founder and CEO Eddie Ibañez told ANC's Early Edition. READ: Coming soon: Taxis hailed via mobile app MiCab is expanding as Uber and Grab struggled with the Land Transportation Franchising and Regulatory Board on the scope of regulation on ride-sharing services. The LTFRB suspended Uber for 1 month from Tuesday

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‘Micab’ taxi-hailing app service not yet in Manila, clarifies CEO

MANILA, Philippines – Alternative app-based transport services surface as the most popular app of its kind, Uber, continues to be mired in legal battles. (READ: Uber apologizes to LTFRB for 'misunderstanding') One of these is "Micab," which, unlike Uber, connects passengers to a network of regular taxis as opposed to private vehicles. It was launched in July 2015 in Cebu, later expanding to Iloilo. In about a month and a half, the service will come to Manila, according to Philippine National Taxi Operators (PNTOA) president Bong Suntay in an ABS-CBN article. (READ: Meet Cebu’s answer to foreign transport apps) The statement matches that

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Micab takes on Uber, Grab, ties up with Manila taxi fleet

WITH global ride-hailing apps Uber and Grab facing government regulatory problems, a Cebu-based startup has partnered with taxi operators in Manila to expand its service to more commuters nationwide. Micab, a startup that started in Cebu that is now also incorporated in Singapore, has signed an agreement with Philippine National Taxi Operators Association (PNTOA) and Association of Taxi Operators in Metro Manila (ATOMM). The agreement expands the service area of Micab, which is currently operating in Cebu and Iloilo with a fleet of 800 taxi units, said Eddie Ybañez, Micab’s founder, during last Thursday’s press briefing. He said Micab currently

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